But recently, I got a personalized shopping experience at The District Boutique—a service that’s available for free to anyone who walks in the door—and walked away with better ideas about what I should be looking for the next time I search for clothes.
The District Boutique, located in Green, sells clothing that owners Jennifer Geh and Marcie Horbus describe as what you’d wear for a night out with your girlfriends, on a date with your husband or to a wedding. There’s also a section dedicated to Ohio-specific clothing and jewelry from local vendors, including Cleveland Indians and Cleveland Cavaliers apparel in styles tailored to fit women. Most prices on all pieces in the store are in the $30 to $50 range.
The owners hand-select all their pieces—they just had returned from a buying trip in Dallas when I met them—and they only stock six of each item and don’t reorder, so when something is gone, it’s really gone. The racks lining the walls of the boutique contain a mix of pastel colors, plaids, skirts, dresses and pants, which Geh and Horbus say reflect their preferences.
If shoppers want help picking out clothing when they come in the store, Geh and Horbus usually start by asking them if they’re shopping for a specific event. On the day I visited, we pretended we were looking for an outfit for me to wear to my cousin’s upcoming bridal shower. Geh asked me what time of day the shower would be (morning), where it would be held (probably a family member’s house) and whether it would be outside or inside (inside). Then, she and Horbus started pulling skirts, dresses, jackets, camis and scarves, and organizing them in a dressing room for me.
As they selected pieces, they asked me about what colors I like and talked me through the choices they were making. There was one denim dress I thought was cute, but Geh said it might be too short for a family function that I probably would spend sitting down. Another black-and-white strapless maxi dress got ruled out because it was too dark for a spring event.
When we were finished looking, I ended up with several complete outfits: A zip-up dark-denim dress with a scarf, a high-waisted floral skirt with a lavender cami and jean jacket, a pair of black leggings with faux-leather stripes and blazer with bright flowers, a white skirt with a turquoise cami and infinity scarf, and a striped sweater dress.
As I tried on the clothes, Geh and Horbus offered advice about whether to tuck in certain pieces or leave them out, suggested shoes I could wear with each outfit and swapped out accessories after seeing them on me.
Some of my best surprises were the leggings and the sweater dress. I never would have thought I could pull off such a trendy, tight pant, but I was surprised at how nice it looked matched with the blazer. And I usually hate sweater dresses and won’t take them off the rack, but the one Geh put me in looked great—it definitely was the most flattering outfit I had on all day.
Aside from offering personal shopping help, the boutique also hosts a champagne happy hour from 6 to 8 p.m. Thursdays, when women are encouraged to come in and look around while having a drink. Geh and Horbus said since they started the event, they’ve seen groups of women come in to try on clothes for each other, which is what they envisioned for the store.
Summer in Stark County is full of fun. We go behind the scenes to give you the insider’s experience at the Pro Football Hall of Fame, Loretta Paganini’s School of Cooking and the Massillon Museum, as well as a hands-on account of learning to play disc golf and getting a VIP shopping experience at The District Boutique.