Director of Brewing Operations: Jason Gasper-Hulvat
Partner / co-founder: Jim Williams
Year Started: 2014
Roughneck Red, Amber Ale, 5% ABV, five different malts & roasted barley, balanced with earthy American hops
American Pale Ale, a Porter and a Coffee Cream Stout. Flavorful, easy drinking beer that uses quality natural ingredients and traditional craftsmanship will continue to be the focus as we expand.
The story so far & what’s to come
Shale Brewing Co. started out of a passion for easy drinking brews shared by co-workers who started homebrewing together. That passion grew to starting a nano-scale brewery turning out batches of Roughneck Red one keg at a time. As demand grew, it was clear bigger equipment was needed to keep up. Partnering with a local brewery to produce some larger batches, Shale began the work of building out its production facility. This summer saw the installation of a 10 bbl brew house and the addition of an experienced commercial brewer to lead production on the new equipment. Setup of the bottling line is complete with plans to roll out bottles of three additional core brands in the coming month to complement our Roughneck Red.
Can you tell me a little more about your Roughneck Red brew?
Roughneck Red is an amber ale that embodies our vision of craft beer for the working man and woman. The concept is a flavorful, quality, crafted product that you can responsibly enjoy a few of and want to keep coming back to. Roughneck is a malt focused beer with a subtle nutty aroma and a lightly sweet balance that is still more refreshing than heavy.
Thoughts on Competitor Brews
The brewing scene in this area is very collaborative and supportive rather than competitive, and we have a lot of great brewers making good and interesting products. As local craft brewing has grown, one of the great things is the number of different mixes of styles and flavors. Whether it’s the hoppy creations of places such as MadCap and Fat Heads, big high gravity beers from Hoppin’ Frog, sours and funky brews from Little Fish or whatever you love, if the style of beer at one brewery does not suit you, you can find another that does.
Upcoming events / competitions
We have some private events and the excitement of multiple new beers in kegs and bottles coming this fall.
715 Second St. SE, Canton | shalebrewing.com